Selected Breakout Sessions from the 2016 Annual Conference
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- Member Satisfaction is Not Member Engagement
- Case Study in Member Segmentations
- Your Magazine is Now an Email
- Less is More: Using a Shrink to Grow Strategy (video only)
- The Best Marketing and PR Campaigns in the Association Industry
- Creating the Medical Society of the Future: Learning from the Canadian Medical Association’s Experience
- Prove Value with Analytics, Benchmarking and Engagement Reporting
- Do you Know Where Your Members Are?
- Payment Models
- The Six Rs of Association Thrivability